Overview
Specialties Bare Escentuals has always focused on using only the finest ingredients in our products. This commitment led to the creation of our award-winning mineral makeup called bareMinerals. Free of any preservatives, fillers, or binders, 100% pure bareMinerals represents the ideal mix of makeup and skincare; problem-solving cosmetics that perfect and pamper the complexion. Thanks to its zero-irritability factor, this skin-loving formula is a dream come true for millions of women of all ages and skin types, especially those struggling with sensitive skin, scars, rosacea and acne. The proven clinical studies and customer testimonials speak for themselves. Bare Escentuals is dedicated to the pursuit of improving skin. We have also pioneered two groundbreaking beauty breakthroughs, our RareMinerals{R} Skin Revival Treatment, the only clinically proven mineral-based nighttime treatment, and bareMinerals 100% Natural Lipcolor. Together with bareMinerals, they are revolutionizing beauty as you know it. History Established in 1976 Bare Escentuals started when we asked women to imagine a makeup that would actually change the way they feel about their skin and about themselves. We encouraged them to take a leap, to put aside their old thinking and try a product so unique, so superior, that it would change their lives forever. We started the idea that makeup could actually be considered skincare, and we got people talking. A makeup that could be good for you? We became friends with our customers, forging deep, personal connections simply by listening and sharing stories. These women put their trust in us, and as a result, the Bare Escentuals community was born. This passionate community of women encouraged us to think and act differently–to give advice rather than tell people what to do, to listen more and talk less, to treat our relationships as gifts and to place our customers at the foundation of everything we do. We are humbled by the fact that, as a result, we have helped change women’s lives. Meet the Business Owner:
Leslie B. Once upon a time Leslie Blodgett dreamed of discovering a makeup so pure you could sleep in it. She wanted a healthy makeup that would be free of all preservatives, chemicals and fragrance, and that can help improve and protect skin, while looking flawless. Her dream came true when she found 100% pure bareMinerals{R} – causing a revolution in the makeup industry. Soon it became the leading mineral makeup brand. Leslie’s beauty know-how comes from 23 years of education and experience. In 1994, she became CEO of Bare Escentuals and set out on an unforgettable journey to bring the products she to women everywhere. Her passion comes from a dedication to making women feel beautiful, inside and out. Leslie launched the bareMinerals line of cosmetics in 1995 and she continues to wow fans today with the latest all-natural beauty products. Her visionary ideas for the company and the personal relationships with her fans that she cultivates and values so highly make Leslie, in a word, legendary.
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